Las Vegas, USA – 6th January 2008 – Sony Ericsson today announced the Sony Ericsson W760, the first truly global Walkman® phone with tri-band HSDPA, enabling broadband speed downloads of the latest music and content wherever in the world it is used. Offering music on your mobile and much more, the phone delivers built-in GPS to help you find that secret gig, distinctive Stereo Speakers for sharing your music and the latest hit games, including Need for Speed™ ProStreet .

The W760 is a Walkman® phone that you will want to take with you everywhere. This is where the added protection from the multipurpose Active Speaker MAS-100 comes in. Announced today, it acts as a good-looking protective case, a speaker to let you play your tunes even louder and an FM radio antenna.

Find your way with GPS
Looking for the location of a gig or a new club? Even a new city poses no challenge for the W760. The phone’s built-in GPS with Wayfinder Navigator™1) lets you search over 20 million points of interest around the globe and talks you to your destination every turn of the way. There’s also a GPS-supported fitness application called Tracker that can tell you how fast, for how long and how far you ran (or walked!).

Share your music with your friends
Become the focal point of a spontaneous party or gaming experience with the W760’s powerful built-in stereo speakers. If outdoors, use the phone with the Active Speaker MAS-100 – a revolutionary case that not only looks fantastic but also protects your Walkman® phone at the same time as being a built-in speaker and FM radio antenna for enjoying music with friends.

Set the mood with the right music
The W760 helps select the right music for the occasion. Store up to 950 tracks2) on your phone*, and use SensMe™ to pick the music and tracks that match your mood in an instant. Navigate through a playlist with Shake Control – shuffle and skip through tracks, or adjust the volume, with just a shake of the phone. 

The TrackID™ functionality allows you to identify any song you are listening to on the FM Radio or at a club. And with TrackID™ Charts, you can also review the most searched tracks in your country or anywhere in the world.

The intuitive Media User Interface rotates depending on how you’re holding the phone, so you can see everything you need at a glance. Auto rotate works for photos, videos and games3) too. Just twist the phone to change the view.